Tara Comonte

Tara Comonte Tara joined McCann Worldgroup as CFO in 2010 from Mediabrands where as Worldwide COO & CFO she oversaw the commercial excellence of all media communication companies within Interpublic Group, which in aggregate manages approximately $30B in global media billings. Tara’s collaborative and dynamic spirit helped to transform Mediabrands into a leading global media organization, strengthening both the operational and commercial performance of UM, Initiative, MAGNAGLOBAL, Cadreon, Geomentum, Reprise, ID Media and others. As a key member of the executive team, Tara obsesses with finding better ways to run a business. She has transformed the finance function to one of far broader scope encompassing all areas of commercial and operational excellence delivering tangible value to the business leaders throughout the organisation. Wherever Tara has worked her focus has always been to drive profitable growth as opposed to purely disciplined cost management. At Mediabrands she implemented technology enabled solutions to deliver increased visibility to business and client performance, deliver business process improvements and drove high level of efficiencies in order to fund new investments and diversification of services. With a truly entrepreneurial spirit at heart, she is also passionate about innovative compensation models and our ability to collaborate with clients to develop creative and value-based solutions. Prior to Mediabrands, Tara was the global CFO of UM, and earlier was CFO of Arc Worldwide in the EMEA region. Active in the industry, Tara was the first CFO/COO to be inducted into the American Advertising Federation's ‘Hall of Achievement Under 40’ and has been named one of Advertising Age’s “Women to Watch”. Tara lives in New York with her 2 sons, Lachlan and Xander but remains passionate about her Scottish homeland.