Tracy Russ

Artist, Connector, Consultant, Gay, Idea generator, Marketer, Writer/Editor

Tracy Russ - Principal, SOLID (solid.today) We help make good things happen with strategic communications, engagement design and brand experiences that connect people with impact Innovative strategic communications, brand experiences and interactive engagement processes that build value and advance purpose for major NGO's, corporations, campaigns and issue advocacy initiatives. Strategic communications planning and implementation; engagement campaign design and facilitation; brand development and brand experience deployment; strategic positioning and public relations; master narrative and message development; multi-media and cross-platform brand activation.

1. Connecting people, ideas and energy to make good things happen. 2. Trying something I don't know how to do ie., "figuring it out!" 3. Being around people who love to start and DO.

"Blankets of Hope" The idea is simple: 1. Create a website (blanketsofhopenow.com) on which people in a community write their hopes and dreams for the upcoming year. 2. Print these hopes and dreams on baby blankets. 3. Give one of these blankets to FREE to every newborn child in the community as a gift of hope, protection and safety from the community to its newest residents. I plan to later expand the program to include the homeless, victims of disaster and other people who might need to literally and figuratively be wrapped in hope.

Arts & Humanities, Civic Engagement, Collaboration, Creative Strategy, enviromental advocacy, Social Capital, Writing and Editing

My TED journey began with TEDxCharlotte as a speaker and lead team member. I love being a part of this network of incredible people who are making great things happen.

Singing, instinctual navigation, naming things.