Aby Varma

Blogger, Brainstormer, Business leader, Business mentor, Change Agent, Connector, Consultant, Educator/Teacher, Entrepreneur, Event planner, Foodie, Hindu, Idea generator, Marketer, Musician, Parent, Project manager, Startup, Technologist, World traveler, Writer/Editor

Aby Varma is a global business and marketing leader and founder and CEO of Spark Novus, a marketing AI firm built around strategy, enablement, technology, and implementation. He is the host of “The Marketing AI SparkCast” podcast and the creator of “Marketing AI Pulse”, a community platform dedicated to AI education, peer connection, and expanding the real-world impact of AI-powered marketing. Committed to giving back, Aby serves as Head of Marketing for TEDxAtlanta, helping bring forward ideas that inspire community change. He is also a member of the Forbes Communications Council, where he contributes insights on AI, marketing strategy, and business transformation.

I am passionate about building communities where people learn from one another, turn curiosity into capability and shape the future of AI together.

The real divide created by AI will not be between humans and machines. It will be between people who shape change and those who are forced to endure it.

AI adoption, B2B growth, brand storytelling, community building, event programming, executive communication, Marketing strategy, marketing transformation, partnership development, thought leadership

**My TED story** Simon Sinek’s “Start With Why” was one of the talks that inspired me to get involved with TEDx. It showed me that a powerful idea can change how we see our work, our leadership and our ability to influence others. The ideas that stay with me are not simply interesting. They challenge assumptions, start conversations and move people to act. That is what drew me to TEDx and continues to make the experience meaningful to me.

People don’t know I’m good at seeing connections between people, ideas and opportunities that may not seem related at first, then bringing them together to create conversations, collaborations and real momentum.