Rose Goslinga

Brainstormer, Entrepreneur, Potential employer, Social entrepreneur, World traveler

Rose Goslinga isn’t your typical insurance salesperson. Through the Pula, her team developed insurance solutions to assist small-scale farmers in Africa, to safeguard their crops in case of droughts. Rose Goslinga describes her work as “insuring the rain.” Raised in Tanzania, Goslinga was working for the Rwandan Ministry of Agriculture in 2008 when the minister had a bold idea: could they offer insurance to small farmers to protect them in case rain didn’t come when needed? Goslinga ran with the idea. Under the Pula, an insurance intermediary, the thought became a reality. Last year, through its local insurance partners, it insured 400,000 farmers across Africa. Think of microinsurance the way you think of microloans. The average farmer insured in this way has a half-acre farm and pays just two Euros as an annual premium. Rather than using farm visits to determine damages, cloud data determines when payouts are due to farmers. Building this program has taken the Pula the last 10 years and has greatly tested their aptitude for creative problem-solving, from figuring out how to get farmers to trust insurance companies to creating technological solutions to help map which farmers are using the product.

Insurance for farmers

Farmers, Insurance, micro-insurance, Satellite data, Weather

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