
About Mary
I am a…
Artist, Brainstormer, Idea generator, Marketer, Parent
Bio
Mary Sheldon is the newly appointed Marketing Director for Box of Crayons, a global learning and development company founded by TEDXUniversityofNevada speaker and the #1 thought-leader on coaching by Thinkers50, Michael Bungay Stanier. Prior to this new role, Mary worked at HarperCollins developing New York Times bestselling marketing strategies for a portfolio of prestigious authors such as the Dalai Lama, Grammy-nominated rapper Rick Ross, Reverand Al Sharpton, Chief Legal Affairs Anchor for ABC News Dan Abrams, former Anchor for CBS News Scott Pelley and popular historical fiction writer Pam Jenoff.
Mary also ran her own business, Banjo Media, during much of that time working with social media influencers on their digital strategy, as well as negotiating brand partnerships with companies such as Apple, Google, Canon, Pampers and Canadian Tire.
Mary lives in Claremont, Ontario with her husband, daughter, twin sons and their rescue dog and cat.
I'm passionate about
I am passionate about colour, first and foremost — not just in my fashion choices, but in how I approach life. I curate all aspects of my existence, and I take joy in creative freedom. I grew up a visual artist, an aspiring novelist and a trained classical singer, and these traits have given me a competitive advantage when approaching a marketing portfolio. I am a passionate advocate for animal rescue. I believe the most important aspects to human existence are communication, education and kindness. I am curious, open minded and a thought-leader in both my professional and personal communities.
Areas of expertise
Digital Advertising, Influencers, Learning and Development, Marketing, Omnichannel, Publishing, Social Media, Traditional Advertising