Tom Raith

Change agent, Concerned citizen, Designer, Environmentalist, Idea generator, Inventor, Musician, Parent, Social entrepreneur, Writer/Editor

Tom is a Creative Director and Leader in IDEO's Health & Wellness Practice, where he's using his deep experience in brand building and brand innovation to inspire and enable people to own their health. Throughout his career, Tom has designed brand communications and experiences for some of the world's foremost brands including: Nike, GAP, IBM, Harley-Davidson, Gatorade—even the Progressive Wing of the Democratic party. His work has been recognized by the Cannes International Advertising Festival, British Design & Art Director’s Annual, The One Show, Communication Arts, Creativity, BusinessWeek and the Wall Street Journal.